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PLS-SEM: A Comprehensive Introduction
Introduction to PLS-SEM
Introduction (92:48)
Literature and resources
Measurement model evaluation
Reflective measurement models (50:14)
Formative measurement models (40:58)
Structural model evaluation
Collinearity, path coefficients, and explanatory power assessment (42:45)
Predictive model evaluation, goodness-of-fit, and model comparisons (40:49)
Case Study
Annotated SmartPLS screenshots
Case study illustration using SmartPLS 4
Checklist
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Predictive model evaluation, goodness-of-fit, and model comparisons
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